Zebra Strategies, Inc. and its affiliates (collectively, “Zebra Strategies”) is committed to protecting the privacy of our clients and research participants. This privacy policy applies to all client and personal information that we collect or use in the course of conducting our business, as well as all client information and research participant data housed at any Zebra Strategies facility or stored on the Zebra Strategies network. Anyone who has access to such information or data must follow this privacy policy.
Client Information
We treat all information we receive from clients as confidential and do not use the information for anypurpose other than to fulfill our obligations to them. We keep client information secure at all times, and prevent the misuse and unauthorized disclosure of it by our employees or any third parties.
Research Participant Information
In order to provide our services to clients, we may employ the use of client contact lists which would contain personal information such as names, email addresses, phone numbers, and mailing addresses given to us by our client.
All responses to our research are completely confidential. We collect data in our studies for research purposes only, and our use of that information will be limited to that purpose. Research participant answers will not be used by any entity as an aid for sales.
Research participation is voluntary, and sample members always have the opportunity to decline involvement or to “opt out” of the research after agreeing to participate.
In order to confirm your participation, we may request from research participants their personal information such as names, email address, phone number, or mailing address. In cases of video recorded research, the ability to record facial image could be requested. This collection of personal information from research participants is done solely through the legal basis of consent.
We do not rent, sell or give personal information to any third party for the purpose of directly marketing any products or services. In some cases, we may need to share personal information with third parties that provide research services in support of the research project. Any third party that receives personal information is obligated to follow all of the same privacy protection regulations as followed by Zebra
Strategies.
At their request, we give research participants access to the personal information we have collected about them. We correct any information that is inaccurate or incomplete, change their consent status, or have their personal information deleted.